Beachside Media Group, in collaboration with Foss Films, presents The Vanilla Ice Beach Project—an unreleased YouTube series giving an exclusive, behind-the-scenes look at Vanilla Ice as he begins his next evolution. First, he takes over St. Augustine Beach—acquiring, transforming, and reimagining multiple beachfront properties into a connected vision of luxury, lifestyle, and media. From high-stakes renovations to raw, unscripted moments with his crew, the series blends construction, culture, and personality into a real-time story of ambition and expansion. The Vanilla Ice Beach Project isn’t just about building homes—it’s about building a movement from the sand up.